Ylopo Pricing 2026: How It's Priced and What Agents Pay
Ylopo doesn't post a single price. Its pricing page says your plan is priced to your market, your database and how many agents you run, and you get an exact number from a calculator or a demo. Reviews have reported platform fees from a few hundred dollars to about $800 a month, plus a setup investment and ad spend on top. Since Ylopo is built around paid advertising, the ad budget is usually the biggest part of the bill.
Here's how Ylopo prices today, what reviewers have reported, and how to estimate your total.
How Ylopo prices its plans
Ylopo describes every plan as "a coordinated team of AI agents" that finds buyers and sellers, works every lead and hands you the ones ready to talk. Plans include a Solo plan for individual agents and small teams and a Growing Team plan, and Ylopo says it quotes instead of posting one price because:
- Your market changes lead costs: home prices and competition vary by metro.
- Your database changes the return: a large existing contact list can be reactivated.
- Your team size sets how much capacity you need.
The Solo plan includes a branded home-search website, buyer and seller lead generation, AI text nurture on every lead, dynamic remarketing and a dashboard. Ylopo says contract terms and onboarding are covered on the demo, and teams can add AI agents like Voice and Radar as they grow.
What reviewers have reported Ylopo costs
Because the price is quoted, third-party figures vary and some are older:
- The Close reported a website-only package from $345 a month, a starter package at $545 a month that included $300 toward advertising, a 10% surcharge on ads run through Ylopo, and an AI assistant (Raiya) at $150 a month, adding up to roughly $800 a month with an initial investment of about $1,500.
- AgentAdvice reported pricing starting at $795 a month, and noted most agents land higher once add-ons like social leads and the AI assistant are included.
Treat these as a guide to the structure, not your quote. Ylopo's AI products and packaging have changed over time.
Don't forget the CRM and the ad budget
Two costs often surprise agents:
- Ad spend. Ylopo's calculator starts from your monthly ad budget, and lead volume depends on it. Many agents spend more on ads than on the platform itself.
- A CRM. Many agents pair Ylopo with a separate CRM such as Follow Up Boss. Ask on your demo whether you'll need one, and budget for it if so.
Add those up and a solo agent's all-in cost can easily pass $1,000 a month.
Questions to ask on your Ylopo demo
- What's my exact monthly platform fee for my market and team size?
- What's the setup or onboarding fee?
- Is there a fee or surcharge on ad spend, and is there a minimum budget?
- Which AI agents are included, and which cost extra?
- What's the contract length and cancellation policy?
- Which CRM do I need, and what will it cost?
A sample Ylopo budget
Ylopo's own calculator starts from a monthly ad budget, defaulting to $3,000. Here's how a month could look at that level, using reported figures as placeholders for your real quote:
- Ad spend: $3,000
- Platform fee: about $795 (AgentAdvice's reported starting point)
- CRM, if you need a separate one: for example $69 for Follow Up Boss Grow
- Estimated total: roughly $3,860 a month, or about $46,000 a year
Ylopo's pitch is that the AI follow-up turns that spend into closings, and its page shares agent stories with strong returns. Whether that holds for you depends on your market, your price point and how quickly your team works the conversations Ylopo hands over. Start with the budget you could sustain for six months, because paid lead generation usually takes time to show closings.
Ylopo pricing FAQ
Does Ylopo have a setup fee?
Ylopo says terms and onboarding are covered on your demo. Reviewers have reported an initial investment of around $1,500, so ask for the exact figure in writing.
Is ad spend included in Ylopo's price?
Generally no. Your ad budget is separate from the platform fee, and it's usually the biggest part of the total.
Can I start small with Ylopo?
Ylopo says most teams start with the plan that fits today and add AI agents as they scale.
Ylopo alternatives
Ylopo can make sense for teams spending heavily on ads who want AI handling the first conversation. If you'd rather have your website, IDX, contacts and marketing in one plan with published pricing, Venn starts at $129 a month, and Pro adds Google, Local Services and Meta ads management with your ad spend paid straight to Google and Meta. Compare Venn vs Ylopo, or see every real estate platform's pricing.
Sources
- Ylopo Pricing, Ylopo
- Ylopo Reviews, The Close
- Ylopo Review, AgentAdvice
